The goal of South Beach Beauty Supply is to give our customer base the very best in beauty products in order to have the privileged of continuing to serve them. 

We supply the best in beauty products by only selling those products that have been tested and verified by South Beach’s trained beauty professionals.  We believe that treating our customers as a part of the family gives our customers the opportunity to form a true trusted bond with us.

South Beach Beauty Supply originates in Orlando, Florida.  We are opening our prime outlet; this store is 6000 square feet.  The goal is to continue opening stores every six months until South Beach Beauty Supply has five stores, all within the state of Florida within the next three years.  Every six months we will reach a milestone of opening an additional four businesses, these stores will be at a minimum of 3000 square feet each.  The sites selected for the additional stores are Altmonte Springs, Sandford, Kissimmee, and Tampa. 

Opening these five stores is considered a short-term goal.  The long-term business plan for South Beach Beauty Supply calls for additional stores being opened in other states.

We are aggressively marketing the various areas for the best quality locations and will have market research for demographics in each of these areas. 

In our research we have determined that we would place the stores in areas that have predominately the correct mixture of clientele that would purchase and frequent our facilities.   During our research we are also making sure that there are no other stores within the immediate area that could possibly become a direct competition to our store locations.    

Additionally in order to accomplish a further long reach international goal we have established a website; http://southbeachbeautysupply.com/.  The purpose of our website is to give customers outside of the immediate area of Florida the opportunity to learn about South Beach Beauty Supply and enable them to have the opportunity to make direct purchases from us.  We believe this will give our business the opportunity to become better known by more customers.  We also believe the use of our website will enable us to become a more well-known entity while we are in the process of completing our short-term goals – the opening of the original five stores, and the beginning of our long-term goals – opening the additional stores within the United States. 

We believe we have invested wisely in our organization and personnel.  Before anyone can own a South Beach Beauty Supply Store, he or she must be licensed in either skin care or cosmetology.  We normally look for someone who has been given either or both of these licenses and has held them for at least 3 years. 

Our trained makeup artists give our customers the necessary assistance to make the best choices in the proper selections and use of the cosmetics that will best suit their skin-tones.  Our professional make-up artists are also skilled in the process of blending custom cosmetics for the customer that wishes a more individual and personal make-up experience.  We offer free consultations at any of our locations.  We are not only skilled in make-up artistry but we also have hair stylists that are experts in creating the total beauty image.  Our professionals in hair, make-up, and skin care are able to assist our customers in selecting the best products that will enable them to establish a beauty regimen for their entire life.

Our goal is to find the investor that shares our vision of creating the best business for our customers. 

By having investors that share this vision, we believe the partnership will become not only one of longstanding but also one of profit.